TikTok is introducing a new feature that permits them to lessen the volume of AI-made media appearing in their feeds. This step comes as the platform disclosed that it presently contains in excess of 1 bn content made with AI.
Testing and Rollout
This change is undergoing trials over the next few weeks before a full-scale launch. This advancement coincides with a rise in AI content, spurred by new video-generation tools.
AI Proliferation Online
It has been noted that approximately one in 10 of the quickest rising content creators on another major platform primarily display AI-generated videos. A considerable share of this output is deemed low-quality AI content, a term for inferior, factory-style content that is frequently illogical or surreal.
Our research shows that numerous viewers enjoy content made with AI tools, including AI artwork to informative clips, and we aim to offer the community the ability to adjust the amount of that, depending on their own preferences,” stated a company executive.
AI on the Platform
The service disclosed that there are now 1.3bn videos on its service identified as artificially created. In total, over 100 million media items are uploaded to the service every day, making clips made by AI a relatively small percentage of its overall inventory.
Customizing Your Feed
Users will be able to limit or boost the volume of AI content they view by opening the topic control setting in the app and choosing “AI-generated content”. Other topics that can already be controlled under the filter encompass news, style, aesthetics, and choreography.
Platform Guidelines
Its guidelines mandate creators to label “realistic” AI-made content, and it prohibits harmful fake videos of celebrities or crisis events. Any believable artificial content that is without a tag can be removed under its community policies.
Additionally, the service will henceforth add an artificially created watermark to content produced via its own AI tools, or identified by an collaborative effort for identifying artificial media. This action is aimed to stop users from attempting to circumvent the labeling process.
AI Literacy Programs
The platform is additionally establishing a two million dollar AI literacy fund for specialists and organizations to produce educational content about responsible artificial intelligence. This project will support non-profit groups focused on teaching programming and robotics.
Moderation Strategy
The video-sharing app has justified its safety measures, during discussion over proposals to make redundant a large number of content moderators in the UK. TikTok is planning to eliminate a significant number of roles in its trust and safety team in the UK capital, with labor groups and online safety experts voicing alarm that people are being substituted by automated systems.
A company official clarified that human moderation would continue to be important, but AI can safeguard staff by removing the most harmful content ahead of it has to be seen by staff. TikTok stated a significant reduction in explicit and harmful content handled by content reviewers over the previous year due to reliance on its automated systems.
It is vital to combine humans and technology to maintain a secure environment,” she said. “We’ll have humans as involved in the system, but we additionally believe it’s extremely critical to limit contact with dangerous material as quickly as possible, which is why a significant AI assistance is really helping us work at speed.”
