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Toto Wolff Set to Divest Stake Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led the Mercedes team to record-breaking success in Formula 1

Mercedes team principal Toto Wolff is in final negotiations to offload a portion of his ownership stake in the Mercedes Formula 1 team.

The deal estimates the Mercedes team at £4.6 billion – an unprecedented figure for a Formula 1 squad – following McLaren were valued at £3.5bn in an adjustment to ownership structure last September.

The Austrian executive, who owns one-third of the Mercedes F1 operation, would sell a stake in the region of 5%.

Wolff, aged 53 would stay on as team principal and CEO if the sale goes through.

Ownership Breakdown

Remaining partners in Mercedes F1 are Mercedes and industrial group Ineos Group, who each also own one-third of the enterprise.

A Mercedes spokesperson said: "We are providing no comment on this. The management structure of the team stays unaltered, and all three partners are dedicated to the ongoing success of Mercedes-Benz in F1."

Valuation Increase

The deal signifies a significant increase in worth of Mercedes F1 since Ineos bought its share for £208m in 2022.

This surge reflects the expansion in market values of Formula 1 outfits recently due to the increasing appeal of Formula 1 around the world.

This trend was evident with the success of the F1 movie starring Brad Pitt, which debuted last summer and earned more than $630 million (£458 million) at cinemas worldwide.

It is Pitt's most successful movie and the most successful sports movie ever released.

Present Standings

The Mercedes team are runner-up in the team standings, trailing McLaren Racing, with three races left this season.

Mercedes' primary racer British driver George Russell has won 2 of the 21 races this year and is fourth in the individual standings behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a record eight straight team titles and seven driver championships, six for Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

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Hunter Dougherty

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